Apple Creative Director Reveals Apple's GENIU...

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I got to try the all-new CarPlay Ultra with Fabrice Esteve, Project Lead for Infotainment at Apple—and it completely changes what driving with CarPlay feels like. From the stunning full-dashboard interface to the smart integration with your car’s native features, this is Apple’s ...  Show more

E485: Lessons from Apple's packaging strategy and the greatest comeback story in business.

These two Steve Jobs business stories get me hyped.

Hopefully, they will get you hyped, too.

Credit 👇
Story one: <a href= "https://x.com/projectkim/status/185 ...

This special two-part episode is about the late Steve Jobs. When you look at his vast technical accomplishments, it's easy to forget he was a great marketer. We know you want to listen to all the ads in this show. On the off-chance you don’t, subscribe ad-free here. Hosted on Aca ...  Show more

This is part two of our look at Steve Jobs the marketer. This episode traces his triumphant return to Apple after being banished for 12 years and his bold choice to release advertising that suggested Apple was on the cusp of greatness.We know you want to listen to all the ads in ...  Show more

Patrick McGee is the author of Apple in China: The Capture of the World’s Greatest Company. Our discussion led us through a detailed history of Apple’s relationship with China, where iPhone manufacturing became a project of nation-building. Cohosting today is Kyle Chan of the Hig ...  Show more