SEO Jobs Report

SEO rankings may soon become invisible metrics behind AI-driven recommendations. Jason Lax, senior SEO and AI expert at SAP with nearly two decades in search, is leading the enterprise shift from traditional SEO into AEO and GEO. He reframes success around recommendation and reco ...  Show more

Only 34% of AI model citations align with brand-recommended positioning today. Jason Lax, senior SEO and AI expert at SAP, brings nearly two decades of search experience now focused on evolving enterprise strategy for AEO and GEO. He outlines a framework for prompting AI models d ...  Show more

Professional work has hit multiple inflection points—from generative AI to remote work and shifting skills requirements. There are few better vantage points for observing the labor market than LinkedIn. SVP and Chief People Officer Teuila Hanson joins Bill Kerr to discuss workpla ...  Show more

Looking for a new role and disheartened by the job market? In this episode of the DMI podcast, host ⁠⁠Will Francis⁠⁠ chats with ⁠Terry Payne⁠⁠ of Aspire Recruitment and Executive Edge about the findings from Aspire’s recent report on digital marketing salaries across 5 different ...  Show more

How does the current job market look for digital marketing professionals? How is AI impacting the jobs scene?

In this episode, Will Francis⁠⁠ interviews

Whitespark’s Local Search Ranking Factors Report surveys the best and the brightest SEOs (and Gyi and Conrad) to gain a clearer picture of the latest drivers of local search rankings. Understanding how to rank in Google’s local search results is critical to every single one of yo ...  Show more