Nothing Really (For)Matters Anymore In Google Ads

Nothing Really (For)Matters Anymore In Google...

Up next

Console Yourself—Your Social Stats Have Arrived to GSC

This week on Marketing O’Clock: Google Search Console is introducing social performance reporting for Instagram, TikTok, X, and YouTube. Plus, Google Ads is changing bidding for budget-limited campaigns, and a new "Visit site" button is appearing in desktop search ads.Visit us at ...  Show more

DMCA TAKEDOWN 🤼 … But Not Really (Kinda)

This week on Marketing O’Clock: DMCA request forms are supposed to help you remove copyright-infringing content, but with fraudulent requests, content owned by the original publisher is being targeted, too. Plus, Google Ads is testing placing AI-generated summaries under descript ...  Show more

Recommended Episodes

Why Marketers are Pulling Back on Virtual Reality
Today in Digital Marketing

Marketers are pulling back on virtual reality... Tips on making sure you still show up in Google after their big algorithm change this week... Search Console gets a big video update... TikTok offers tips for one of its highest-producing ad products... and Twitter tries its han ...

  Show more

Google’s ‘Core Web Vitals’ Flip-Flop
Today in Digital Marketing

<span>A final answer — perhaps — on the age-old question: How much does user experience matter to your Google ranking? Meta adds some new tricks to its ad campaigns. TikTok now offers more performance data, even from opted-out users, and Instagram is working on a very meme-wor ...

  Show more

Is Instagram Even Trying Any More?
Today in Digital Marketing

Meta ad campaigns are disappearing... Instagram now wants to BeReal... SEO practitioners aren't phased by this week's Google search algorithm update... The rise of DTC advertising... and more brand safety comes to the podcast ad world.

Links to stories we ...

  Show more

Everything is Made Up and the Search Ads Don't Matter
Today in Digital Marketing

<span>A huge sea change in how consumers find deals could change where you spend your ad dollars — and Google isn’t going to like it. Meta changes its mind on a big policy — and you aren’t going to like it. And hope you’ve got backups for those backups — what’s behind the mass ...

  Show more