The Logic of Localizing African Languages

AI has handed marketers speed and scale they've never had before. But is this really a differentiator when everyone has access to the same models? Emma Fisher, VP of Marketing at RWS, and Sal Mohammed, Head of Answer Engine Optimization (AEO) at LangSync and former Googler, join ...  Show more

In this Globally Speaking episode, we sit down with Anne Lepere and Francesca Filanti, Senior Managers in Testing at RWS, to explore what it really takes to make global products feel native, no matter where in the world they're used. Key topics covered: * Why localization testing ...  Show more

By 2050, about 25 percent of the world’s population will be from the African continent. What can be done now to support Africa’s educational infrastructure, bountiful resources, and technological innovation? On this episode of The McKinsey Podcast, McKinsey partner Ma ...

The World Bank estimates that Africa's working age population could grow by as much as 450 million by 2035. So how can African countries create the millions of jobs needed to accommodate these people? This special episode of the Africa Today podcast hears from experts and innovat ...  Show more

Will Africa fulfill its remarkable promise in the next several decades?  Is a land tax the best kind of tax?  Would it solve our housing crisis?  All that and more on this episode of After Hours.  Hosted on Acast. See acast.com/privacy for more information. 

We look into the growth of foreign investment in Africa’s media space. Africa is generating a huge amount of localized content as international streaming platforms and global media organisations battle to gain a foothold in the market. We find out what’s driving the interest and ...  Show more