The Most Important Sentence in Your Story

"The best of the writers know structures are important. And then they forget that they've been intuitively following a structure and tell the world you don't need structure. The rest of the people think they don't need structure and realize by the hundredth page they don't know w ...  Show more

"A narrative lives or dies on the conviction of the most senior authorized leaders of the organizational system. The story is the strategy. A company without a story is usually a company without a strategy." — Michael Margolis | Storied, Inc.What if your organization's stories we ...  Show more

Creating compelling content that keeps readers engaged throughout a book is a challenge all writers face. It can seem overwhelming, but it doesn't have to be. 

As an experienced writer, I always believe that stories are a great way to captivate people. It’s essentia ...

Do you know how to tell a great story? Some do, most do not. Everyone agrees that stories are able to connect powerfully with listeners, but only if you know how to tell your story well. Today the Guys share 6 commonly overlooked principles that will help you shape and polish you ...  Show more

Not all great stories are told by speakers but all great speakers tell stories. This is the secret to why some speakers have you hanging on their every word and chomping at the bit to take some form of action. The key here though is to not just tell any old story but ...

Make your message memorable.“Immediately forgettable” — that’s how Matthew Dicks describes most of the business communication that he encounters. If you want to be remembered, he says, it’s time to tell stories.A veteran elementary school teacher, storytelling coach, and best-sel ...  Show more