Google Takes More GaMbLes on AI… Unpacking Google Marketing Live Announcements

Google Takes More GaMbLes on AI… Unpacking Go...

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In a SNAP! 🫰 OpenAI’s New Beta Ads Manager Tool Will Create Ads From Individual Catalog Items Automatically

This week on Marketing O’Clock: OpenAI announced the launch of product feeds, a new beta Ads Manager tool that will allow retail advertisers to upload product feeds and to create ads from individual catalog items automatically. Plus, Google’s testing a new style of sponsored caro ...  Show more

New Search Gen AI Performance Reports Are Heading to Search Console | EP. 436

This week on Marketing O’Clock: Google’s new Search Generative AI Performance Reports are starting to head to Search Console; while limited to certain UK-based sites now, this feature will eventually be global. Maggie Humphrey - PMAX vs Standard Shopping: Driving Ecommerce Growth ...  Show more

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<span>Google’s annual event for advertisers was full of AI buzzwords, but lacking in anything beyond the expected obsession over AI and some incremental updates to existing marketing products.</span>

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