Die Another Day: Reviving Old Commercials

With the Oscars around the corner, we take a look at creative movie marketing.We’ll talk about miniature billboards that promoted Ant-Man.A billboard that actually sweated to promote an action film.And we’ll discuss a movie that was saved by a Beatle – then got banned, and was a ...  Show more

This week, we tip our hat to the tiny, small innovations that make our lives better. Like the tiny arrow on your fuel gauge. And the bread clip. And the miniscule treadwear indicators on your car tires. In every case, the inventor saw something nobody else saw, and their miniatur ...  Show more

Coca-Cola was approaching its 100th birthday on 23rd April, 1985, when it unveiled a new beverage at New York City's Lincoln Center: the ‘smoother, rounder, bolder’ flavour of ‘New Coke’. The success of Diet Coke had fragmented the market, and, in response to Pepsi's aggressive ...  Show more

In the early 90’s, an earth shattering event occurred that would change the face of American culture forever: Coca-Cola changed their recipe. New Coke was supposed to be sweeter to combat the rising popularity of Pepsi, but the customer reaction was decidedly sour. Lawsuits an ...

Super Bowl ads: they can be brilliant, they can be cringeworthy, and sometimes, they can just make you question everything. Welcome to part two where Ralph and Lauren go all in on the weirdest, most awkward, and most controversial ads of the year. From Coffee Mate’s disturbing to ...  Show more

Control Body Odor ANYWHERE with @lumedeodorant and get 15% off with promo code DWKT at LumeDeodorant.com! #lumepod Cancel your unwanted subscriptions today at https://www.RocketMoney.com/DWKTCheck out our BONUS episode about our Janet CCB Saga over at https://Patreon.com/DoWeKnow ...  Show more