451: Founder and CEO of Triggers, Leslie Zane...

Philip Jameson discusses why most organizational transformations fail despite strong strategic intent, significant investment, and broad awareness that change is necessary. Drawing on his work at Boston Consulting Group and the research behind How Change Really Works, Jameson arg ...  Show more

Management advisor and author Joe Pine explores a question that sits beneath most business strategy discussions but is rarely addressed directly: what business is ultimately for. Drawing on decades of work spanning mass customization, the experience economy, and his latest resear ...  Show more

Welcome to an interview with an award-winning marketer, TEDx speaker and authority in harnessing the instinctive mind to accelerate brand and business growth, founder and CEO of Triggers, Leslie Zane. Leslie is the author of The Power of Instinct: The New Rules of Persuasion in B ...  Show more

Leslie Zane reveals why traditional persuasion tactics often fall short—and offers a new alternative that’s more effective. 

— YOU’LL LEARN — 

1) Why most attempts at persuasion fall short  

2) ...

Welcome back to another exciting episode of "Accelerate Your Business Growth"! In today's episode, we have two incredible guests joining us: Shelly Lefkoe, the cofounder and CEO of the Lefkoe Institute, and Vaughn Yepremian, the founder of Yepremian Law Firm. We are diving deep i ...  Show more

Nicki Wilson is the Founder & MD of Genie Recruitment, a leading specialist recruitment company covering the Consumer industries. She’s been a lifelong entrepreneur and tried her luck at various endeavors before finally starting her own recruitment firm. Her firm has become well- ...  Show more