Performance Marketing: Mindset, Retail Media,...

In this episode: How AI is changing performance marketing Why audience signals are replacing keywords The truth about Performance Max and campaign automation Attribution challenges every marketer faces Why marketers need strategy more than ever The future of agencies and performa ...  Show more

💡 What we cover: • Why most brands still misunderstand digital ecosystems • The connection between performance marketing and customer data • How AI is transforming agencies internally • Why creative strategy matters more than ever in the AI era • The shift from ROAS to profitabi ...  Show more

Welcome to another captivating episode of The Alpha Talks Show!

Today, Seif El Hakim - The Alpha, is thrilled to be joined by Neil Patel, a renowned marketing expert and co-founder of Neil Patel Digital. Neil is a powerhouse in the digital marketing world, known for ...

The Intelligent Marketer is a new podcast hosted by Greylock partner Mike Duboe and FERMAT CEO Rishabh Jain, about the intersection of AI, marketing, and commerce. In every episode, Mike & Rishabh talk with an expert guest about the future of artificial intelligence in marketing, ...  Show more

Kris Tait joins us to discuss the vast world of digital performance marketing and how automation, data, and optimization play an important role. In this episode you will learn: What is performance marketing? [3:29] How can advertisers take advantage of these tactics? [13:04] ...  Show more

In this episode, medtech marketer and MarketCraft founder Omar M. Khateeb joins Samuel to break down how early-stage and growth companies can engineer markets, not just chase attention. From mastering LinkedIn and expanding to X, Meta, and YouTube, to using storytelling that actu ...  Show more