260 - The Marketing Funnel is Dead, Use This ...

Don’t believe everything you hear: YouTube (especially with their Shorts feature) isn’t dead or going downhill anytime soon. In this throwback episode, Avi explains why YouTube is still a great platform for a mix of news and behind the scenes content. From product reviews to educ ...  Show more

Nobody has time right now. And if your marketing ignores that, you’re going to feel it in your conversions. Jay and Daniel break down why the end of January and the start of February is the moment to optimize your marketing for speed, clarity, and time-respect. They explain why l ...  Show more

Steal the strategies of these 5 business-savvy celebrities to grow your business. Kipp and Kieran dive into how 5 marketing-minded celebrities have grown their business (and how you can too). Learn more on why Taylor Swift is an amazing content marketer, the power of understandin ...  Show more

Ep. 217 Are marketing budgets going to go up? Is product marketing a waste of time? Kipp and Kieran with guest Jason Lemkin (CEO of SaaStr) dive into brand marketing. Learn more on leveraging AI and product-led growth for market dominance, the critical impact of early results in ...  Show more

This week on Marketing O'Clock, the YouTube Creators Team announced a Content Gap feature and other new insight tools for creators, but the real gap exists in the insights themselves. Google Ads issued service adjustments for accounts that were impacted by an issue with shoppi ...

What if everything you thought you knew about marketing attribution was wrong? In this eye-opening episode, Ralph and Kasim reveal the hidden truths and pitfalls of measuring the effectiveness of your marketing campaigns across different platforms. They expose the flaws and limit ...  Show more