Protecting Your Online Reputation

B2B marketers struggle with dark funnel attribution challenges. Chris Golec, CEO and founder of Channel99 and former Demandbase founder, explains how to illuminate hidden customer journeys that traditional analytics miss. The discussion covers view-through attribution methodologi ...  Show more

B2B marketers struggle with dark funnel attribution challenges. Chris Golec, CEO of Channel99 and former Demandbase founder, explains how 70% of website traffic gets misclassified as "direct" when it actually comes from identifiable marketing channels. The discussion covers view- ...  Show more

Imane Anys—who goes by the online moniker Pokimane—is the leading female streamer on Twitch, a popular streaming platform for gamers. Pokimane spoke with Guy about garnering more than 20 million followers across several platforms, and how internet personalities can operate their ...  Show more

Founder and former CEO of Alpha Inbound, Nigel Thomas, from David to Goliath, shares insights on the intersection of sales and brand marketing. Discover how aligning these strategies can enhance the customer journey and boost newsletter sign-ups. Show NotesConnect With: Nigel Tho ...  Show more

Founder and former CEO of Alpha Inbound, Nigel Thomas, shares insights on transforming from near suicide to scaling David to Goliath with 100,000 subscribers in just one year. Join Nigel as he delves into the strategies, struggles, and mindset that fueled this remarkable journey. ...  Show more

Actor and comedian Kevin Hart speaks to Guy about the Black Lives Matter protests and offers advice to future activists, entertainers and entrepreneurs. These conversations are excerpts from our How I Built Resilience series, where Guy talks online with founders and entr ...  Show more