Enhancing Patient Satisfaction through BAK-Fr...

In this episode, Robert J. Noecker, MD, reviews the role of preservatives, particularly benzalkonium chloride (BAK), in ophthalmic medications. While BAK effectively prevents bacterial growth, its inherent toxicity poses challenges with prolonged use, leading to symptoms associat ...  Show more

In this episode, Nathan Radcliffe, MD, discusses the widespread use of benzalkonium chloride (BAK) in the US ophthalmic market. Dr. Radcliffe acknowledges concerns about its long-term effects, such as exacerbating dry eye and impacting the success of incisional glaucoma surgery. ...  Show more

In this episode, experts in administrative support join Brandon D. Ayres, MD, to discuss their role in facilitating patient treatment for keratoconus. Susan DeGroot, MBA, executive director at Vance Thompson Vision, and Vivian Cole, BA, director of administrative services at Hori ...  Show more

This final podcast of three dedicated to dry eye disease (DED) brings together Prof. Stefano Barabino (Italy), Prof. Marc Labetoulle (France) and Rebecca Petris (USA) to discuss DED from the patient’s perspective. Rebecca, founder of the patient organization The Dry Eye Foundatio ...  Show more

Neda Nikpoor, MD, sits down with Rupa K. Wong, MD, to unpack how an intentional, authentic brand can strengthen patient trust and fuel broader impact. Dr. Wong shares how speaking directly to her core audience (millennial parents) keeps education relatable, explains why blending ...  Show more

Joan Buckley learns about how to keep your eyes healthy - and what happens when things aren’t so clear, pun intended, with Dr. Daniel Laroche, the Director of Glaucoma Services, and President, of Advanced Eyecare of New York. He is affiliated with the New York Eye and Ear Infirma ...  Show more