Directing SEO Effectively At A Top Tier Media Company

Directing SEO Effectively At A Top Tier Media...

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Will structured product feeds become more or less important to AI search?

Structured data specialization will separate winners from also-rans in AI search. Alex Sherman, co-founder and CEO of Bluefish AI, brings that perspective from building PromoteIQ, the retail media platform Microsoft acquired, and now serving Fortune 500 brands exclusively on AI d ...  Show more

 . 2min 17sec
Will search marketers spend more time optimizing for humans or AI agents?

The SEO versus AEO debate misses the point entirely. Alex Sherman, co-founder and CEO of Bluefish AI, previously built and sold PromoteIQ to Microsoft, giving him rare perspective on how marketing channels transform at scale. He argues that treating search and agent optimization ...  Show more

 . 1min 52sec

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