Don’t Judge a Podcast By Its Cover

In this episode of The Podcast Advertising Playbook, host Heather Osgood sits down with Jonas Woost, Co-Founder of Bumper, to explore how podcast measurement is evolving beyond traditional metrics. Jonas shares how shifting from downloads to deeper consumption data can unlock mor ...  Show more

In this episode of The Podcast Advertising Playbook, host Heather Osgood sits down with Brian Conlan, President of DAX US, to explore how programmatic buying is reshaping the podcast advertising landscape and why mid-tier and long-tail podcasts may represent one of the most overl ...  Show more

On a special bonus episode, James talks to me about the state of the podcast industry, the audio versus video conversation, and his thoughts on its future. Links: The Vergecast: They’re called “Podcasts” Podnews: Why is all the podcasting money in the US by Will Page The decentra ...  Show more

Joe Rubin knows how to take your podcast to the next level. As the Creative Marketing Officer of Mowpod.com, he helps podcasts grow through ads.

In this episode, Joe shares tips on how you can grow your podcast through effective marketing campaigns. Like an entrepren ...

Send us Fan MailAre you like a hamster on a wheel when it comes to content creation? Do you feel pressured to release a newsletter, blog post, or social media posts week after week? Unfortunately, you’ve become a couch potato content creator--creating content that gets seen once, ...  Show more

Welcome back to another episode of the Niche Pursuits News podcast! 

This week Spencer and Jared decided to do things a little bit differently. As the year is coming to a close, they decide ...