Liquid Death's Unconventional Marketing w/ Greg Fass

Liquid Death's Unconventional Marketing w/ Gr...

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How Tripadvisor Is Turning Creators Into a Travel Search Engine w/ Kristin Tormey

In this episode of The Influence Factor, Alessandro Bogliari chats with Kristin Tormey, Global Head of Paid & Owned Media at Tripadvisor, to explore how travel brands are navigating the creator economy, the evolving role of SEO, and the rise of personalized marketing. Kristin sha ...  Show more

Why Brands Are Shifting to Community & IRL Experiences w/ Kirby Kennedy (Sargento)

In this episode of The Influence Factor, Alessandro Bogliari speaks with Kirby Kennedy, Social Media Manager - Strategy & Influencer Management at Sargento, about influencer marketing, co-creation, authentic brand relationships, and the evolving role of influencers as brand ambas ...  Show more

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