685: The New Rules of Persuasion (with Founde...

For this episode, let's revisit a Case Interview & Management Consulting classic where we look at how to make estimations when calculating smaller values or working with enclosed spaces like restaurants, the importance of sensitivity analyses and a new limitation of demand-driven ...  Show more

For this episode, let's revisit a Case Interview & Management Consulting classic where we discuss bonus versus salary resume. Bonus versus salary resume is a very simple test we do on resumes. This podcast explains the test. We basically look at whether or not a bullet point expl ...  Show more

Welcome to Strategy Skills episode 451, featuring an interview with an award-winning marketer, TEDx speaker and authority in harnessing the instinctive mind to accelerate brand and business growth,  founder and CEO of Triggers, Leslie Zane. Leslie is the author of Th ...

Leslie Zane reveals why traditional persuasion tactics often fall short—and offers a new alternative that’s more effective. 

— YOU’LL LEARN — 

1) Why most attempts at persuasion fall short  

2) ...

Welcome back to another exciting episode of "Accelerate Your Business Growth"! In today's episode, we have two incredible guests joining us: Shelly Lefkoe, the cofounder and CEO of the Lefkoe Institute, and Vaughn Yepremian, the founder of Yepremian Law Firm. We are diving deep i ...  Show more

For this episode, let's revisit a Strategy Skills classic where we interview the coauthor of The Power of Trust, Sandra Sucher. In this book, Sandra Sucher and Shalene Gupta examine the economic impact of trust and the science behind it and conclusively prove that tru ...