Social shopping: The battle for Gen Z

Country music is in the midst of a grand renaissance. The genre - whose popularity was previously confined to the American South - is now climbing the charts, grabbing the attention of Gen Z audiences, and changing the perception of what it means to be a country listener. Streami ...  Show more

One of the world’s largest airline groups has told Business Daily that airspace closures, due to war zones, are now forcing substantial rerouting of flights. Lufthansa says the ban on using Russian and Ukrainian airspace is having a measurable cost impact on its long haul network ...  Show more

Social commerce offers something radically different from the traditional e-commerce model. It blends social experiences and e-commerce transactions through a single path to purchase, all enabled by a single platform. And it’s already a hugely popular way of shopping in major mar ...  Show more

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In this episode, we’re talking about social media. While Facebook and Twitter still dominate the space, apps like TikTok and Clubhouse are offering people new ways to express themselves and form communities. Amy chatted with Maria Raga, the CEO of Depop, the fashion resale app th ...  Show more

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I see too many companies putting effort into social solely for the purpose of doing social. If companies put more of an emphasis on brand and sales, I think that there would be a positive and dramatic shift in how that company thinks about and executes on soc ...