The 5 brand religions with Kristof De Wulf

Before I take the stage at the Tectonic conference tomorrow, I wanted to share this with you first: a sneak peek of my new keynote on the future of branding. It’s a look at how I see brands evolving in the age of generative AI, and the two very different futures we might be headi ...  Show more

Recently, I got caught in a bit of a storm. People on YouTube got angry about the use of AI footage in my recent documentary on brand mascots. “AI slop! I’m not watching this stuff!” It got me wondering (some great comments in that LinkedIn thread) about what the future for brand ...  Show more

These five B2B brands are pushing boundaries with innovative content.  In this episode, we’ll show you what makes their approach work and how you can apply what these brands are doing to help level up your own strategy. Join as we discuss:How one brand’s commitment to industry ne ...  Show more

Branding is at the heart of any organization’s identity, product, and mission. It's the narrative you weave throughout your scale journey. That’s why brand relevance isn't a nice-to-have — it's a need to have. This special episode of Masters of Scale shares key branding lessons f ...  Show more

JUST Tune in with Jacob Cass & Matt Davies as we discuss branding with incredible thought leaders such as Marty Neumeier, Chris Do, Michael Johnson and more. We discuss brand positioning, brand personality, experience design, design thinking, business strategy, innovation, ...

Hey Friend! Want your brand to feel high-end without the high-end budget? 😄 In this episode, I’m breaking down what makes a luxury brand, from simple fonts and intentional colour palettes to the power of whitespace and how you can apply it to your own business. I’ll share my per ...  Show more