Strategic Thinking and Execution

Don’t sell to your community. Just talk to them. DadGang founder Bart Szaniewski started with $750, 100 hats and no real business plan. Four years later, the brand has sold more than a million hats and generated over $36 million in revenue. He’s done it while ignoring a lot of co ...  Afficher plus

How do you get your brand into the 90% of memory that's subconscious? In this segment from Marketing Trends, neuroscientist Pranav Yadav reveals that the human brain is a pattern-seeking storytelling device — and the formula for creating lasting brand memory hasn't changed in 5,0 ...  Afficher plus

In this episode, I reflect on the evolution of marketing, the role of accountability, and the importance of consumer-centric thinking in today’s fast-changing landscape. I share lessons from history, my journey from wine retail to running a global agency, and why simplicity an ...

In this episode, Michelle Thames shares her experience running a digital marketing agency and the reasons behind transforming their social media management strategy. She emphasizes the importance of valuing respect and integrity in client relationships and the need to prioriti ...

In this episode, I break down why attention is the most valuable asset in business today — and how to actually earn it. We talk about building a brand vs. just selling, understanding the supply and demand of attention, and why creating content will matter more than ever in the co ...  Afficher plus

In this episode of the DMI podcast, host Will Francis talks to serial entrepreneur and digital marketing advisor <a href="https://digitalmarketinginstitute.com/blog/authors/maeve-kneafsey" target=" ...