2024 Summer Break | Episode 347

2024 Summer Break | Episode 347

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Nobody Decided to Keep It | Episode 466

Get the free Core Drives in the Wild guide, behavioral design applied to real products: professorgame.com/WildCD Episode Summary Rob explains subtraction neglect, the tendency of teams to fix problems by adding features, programs and pilots while rarely considering what to remove ...  Show more

Your Login Numbers Can't Tell If the Bar Is Right | Episode 465

Get the free Core Drives in the Wild guide, behavioral design applied to real products: professorgame.com/WildCD Episode Summary Rob breaks down adoption target difficulty, showing why login counts cannot tell you whether a goal is set right. He covers a 2026 Journal of Marketing ...  Show more

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