Tiger Woods: Golf’s ‘golden boy’

The pandemic hit and Khaby Lame lost his factory job. Less than three years later, he was the world’s most-followed person on TikTok.Khaby Lame has turned his silent online persona and trademark shrug into a global comedy empire. In early 2026, a deal for his company valued his f ...  Show more

Gautam Adani’s businesses span almost every part of life in India. From energy to food, ports to mining, and drinks to weapons, the Adani group has widespread influence over millions of people day to day. From his early career as a diamond trader, Gautam built a reputation as alw ...  Show more

Tiger Woods and golf are synonymous. Tiger was the face of the PGA Tour for decades, taking the tour to unparalleled heights. But now, the future of professional golf is in question, as the controversial LIV Golf – backed by the Public Investment Fund of Saudi Arabia – has shaken ...  Show more

Did you know that Jordan has a strong passion for golf? That’s what makes today’s guest extra special. Meet Bryson DeChambeau, one of 3 players to have won the NCAA championship, the Amateur Championship & The U.S Open, joining the likes of Jack Nicklaus and Tiger Woods. His atte ...  Show more

The Three Ages of Brand TigerRichard Gillis is joined by the sports marketing world’s Tim Crow and token millennial  ...  Show more

What does golf tell us about money, power, and the way economies work? From billion-dollar sponsorship deals to the rise of LIV Golf, from Tiger Woods to Trump’s golf courses, the fairways of golf are lined with lessons about globalisation, soft power, and the business of status. ...  Show more