How to Build a Dynamic-Pricing Strategy That Works

How to Build a Dynamic-Pricing Strategy That ...

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An Announcement from HBR On Strategy

For the last two years, HBR On Strategy has been a collection of the best conversations and case studies with the world’s top business and management experts, to help you unlock new ways of doing business. But the time has come for HBR On Strategy to hit pause on new episodes. We ...  Show more

The Strategic Advantage of Tapping Freelancers

The rapid pace of technological change is making a big impact on hiring. Some organizations are dynamically securing freelance workers through platform apps like Upwork and Freelancer. Other companies are investing heavily in work enabled by artificial intelligence. John Winsor a ...  Show more

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Algorithms Won’t Solve All Your Pricing Problems
HBR IdeaCast

Marco Bertini, marketing professor at Esade Business School, says more and more companies are turning to pricing algorithms to maximize profits. But many are unaware of a big downside. The constant price shifts can hurt the perception of the brand and its products. He warns that ...  Show more

The Psychology of Charging More
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In today's competitive business landscape, pricing strategies are not just about numbers; they're deeply intertwined with psychology. In this episode, Dan Lok delves into the fascinating world of how and why setting higher prices might not just be good for business but can also b ...  Show more

698. How to Price Your Products for Profit: A Proven Formula for Scaling Your Product-Based Business
The Product Boss with Jacqueline Snyder

Hey there, Product Bosses! Have you ever looked at your pricing and thought, “There’s no way I can make money like this”? You’re not alone—and the truth is, most product-based business owners aren’t priced to scale. Whether you're selling on Etsy, Amazon, in-person markets, or yo ...  Show more

How to Not Screw Up Pricing For Your Startup
Idea to Startup

Today, we talk about how to price your startup. We touch on the four places to find margin, the Taco Bell pricing strategy, and using price to attract customers. We talk through pricing an AI assistant, basketball lessons, honey, and pilates. After this pod, you'll (hopefully) ...

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