10 Principles Everyone Should Know: Part Two (Episode 426)

10 Principles Everyone Should Know: Part Two ...

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#1 Secret to Improving Broad Match Keywords (Episode 503)

If you are not using ad groups to break up your broad match keywords then you are missing a big part of Google's methodology of keywords matching. In today's podcast Chris Schaeffer discusses the best way to get more out of your broad match keywords.Try Opteo for free for 28 days ...  Show more

How Exact Match Keywords Actually Function (Episode 502)

This week Chris Schaeffer discusses the truth behind how exact match keywords work in 2026. Let's talk about what Google says an exact match keyword is allowed to do and what really happens when you run an exact match keyword. Try Opteo for free for 28 days - https://opteo.com/ps ...  Show more

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