S5 E4: The Power of Cause Marketing with Lauren Reed

S5 E4: The Power of Cause Marketing with Laur...

Public Relations Global NetworkPublic Relations Global Network

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Why Every Brand Needs an AI "Narritect" with Nick Leighton

Nick Leighton returns to the podcast to talk about how artificial intelligence is revolutionizing public relations.He explains his concept of the "Narritect," a person who designs and engineers brand messages, similar to how an architect develops blueprints.As AI accelerates cont ...  Show more

 . 19min 17sec
S8 E3: The Sense and Nonsense of Predictions as a PR Tool with Robert Bauer

Robert Bauer joins us to unpack the intriguing topic of predictions within the PR industry—how they are formulated, their inherent risks, and their potential impact on reputation management. He emphasizes the need for balance between cautious foresight and bold, sometimes controv ...  Show more

 . 18min 14sec

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