How To Effectively Use Metrics and Data in Ma...

Don’t sell to your community. Just talk to them. DadGang founder Bart Szaniewski started with $750, 100 hats and no real business plan. Four years later, the brand has sold more than a million hats and generated over $36 million in revenue. He’s done it while ignoring a lot of co ...  Show more

How do you get your brand into the 90% of memory that's subconscious? In this segment from Marketing Trends, neuroscientist Pranav Yadav reveals that the human brain is a pattern-seeking storytelling device — and the formula for creating lasting brand memory hasn't changed in 5,0 ...  Show more

In this special episode of The Digital Marketing Podcast, Daniel Rowles sits down with Alex Schultz, Meta's Chief Marketing Officer and Vice President of Analytics, to unpack the future of digital marketing, and why the fundamentals still matter more than ever. Alex shares lesson ...  Show more

<span style="font-weight: 400;">Shanee Ben-Zur, Chief Marketing & Growth Officer at Crunchbase, discusses the importance of testing marketing campaigns</span> <span style="font-weight: 400;">and prioritizing needle-moving metrics that actually move companies forward. She also exa ...  Show more

Today's episode is an interview Gary did on ET Brand Equity India. Gary emphasizes the importance of having a consumer-first approach to maintain authenticity in global marketing. He discusses balancing personalized advertising with privacy concerns and differentiates betw ...

As modern marketers, we are swamped by numbers coming from all directions. How do we manage all this data, demystify it, and use it to our best advantage? Host Will Francis chats with