283 - The Ultimate Brand Strategy Playbook, with Eric Liedtke (SVP of Brand Strategy, Under Armour)

283 - The Ultimate Brand Strategy Playbook, w...

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The June 2026 Marketing Playbook | Bathroom Break #108

Is your June Marketing strategy ready for one of the wildest months in recent memory? Jay and Daniel break down three major forces hitting the calendar at the same time: the summer slowdown, the FIFA World Cup, and an early Amazon Prime Day. Jay explains why the second half of Ju ...  Afficher plus

How to Measure the ROI of AI with Christine Royston, CMO of Wrike | Ep. 416

AI tools are everywhere right now, but most marketing teams still have no clear strategy for how to actually use them effectively. Daniel sits down with Christine Royston, CMO of Wrike, to talk about what it really looks like to build an AI-powered marketing organization. Christi ...  Afficher plus

Épisodes Recommandés

Brand Strategy Lessons from Super Bowl Ads
HBR On Strategy

The Super Bowl isn’t just American football’s championship game. It’s also one of the world’s biggest stages for brand messaging. In 2024, the average 30-second Super Bowl ad cost $7 million —and that doesn’t even include production costs. So how do brand managers know if they’re ...  Afficher plus

Personal Branding & Marketing Strategies with Eric Siu
The GaryVee Audio Experience

Today's episode is my interview with Eric Siu on his podcasts Leveling Up and The Marketing School Podcast. We talk about marketing tactics for businesses to stand out in crowded markets, the value of building a personal brand, the importance of self-awareness to win as an ...

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The Future of Branding & Growth Strategies | Eric Siu
The GaryVee Audio Experience

In this episode of The GaryVee Audio Experience, I sit down with Eric Siu to talk about personal branding, marketing strategies, and the mindset behind long-term business success. We get deep into the role of organic content, the TikTokification of social media, and w ...

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Jason Karp and Rohan Oza – The Power of Brand - [Invest Like the Best, EP.199]
Invest Like the Best with Patrick O'Shaughnessy

My guests today are Jason Karp and Rohan Oza. Jason is the founder and CEO of HumanCo, a holding company focused on building businesses that help people live healthier lives. Jason formerly ran the hedge fund Tourbillon Capital and was an audience favorite when he was on the podc ...  Afficher plus