438. Apple Card: Behavioral Economics in Acti...

In this episode of The Brainy Business podcast, Melina Palmer sits down with Dr. Wolfgang Linden, author of The Illusion of Control, to explore the intricate connections between stress, control, and our everyday lives. Wolfgang, a clinical psychologist and seasoned researcher, sh ...  Show more

In this episode of The Brainy Business podcast, Melina Palmer welcomes Dr. Matt Johnson, co-author of the insightful book Blindsight, to explore the powerful relationship between consumer perception and brand experience. As we navigate a world where expectations shape reality, Dr ...  Show more

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob explore how consumer resp ...  Show more

We here at Planet Money love economics papers. And that is also the case for so many of the economists we speak with. For them, new research can explain something they have always wondered about, or make them see something they have never noticed before. And it inspires their own ...  Show more

Send us Fan MailPokémon and Taylor Swift trading cards are making a billion-dollar comeback, and Target and Walmart are cashing in. Jenny Rae and Namaan break down what this craze says about retail strategy, consumer behavior, and the strength of the U.S. shopper heading into the ...  Show more

Some of the most influential and beloved novels of the last few years have been about money, finance, and the global economy. Some overtly so, others more subtly. It got to the point where we just had to call up the authors to find out more: What brought them into this world? Wha ...  Show more