Navigating the Future of Retail Media

Jonathan Alsop started in e-commerce selling products out of a boutique home and garden store in Charlotte and ended up managing 15,000 SKUs for Rack Room Shoes before jumping to one of the most technically complex catalog challenges in the industry at MANN+HUMMEL, home to Purola ...  Show more

Mike Sommers has spent his career building brands that show up in culture in ways that actually stick. From spending eight years reaching endurance athletes at the point of sweat for Nuun, to activating at the US Open for Vital Proteins six weeks after signing the contract, he ha ...  Show more

Head of Platform and Media Partnerships at Bridg, Jared Luskin, delves into the innovative ways local grocers and convenience stores can modernize their marketing strategies. By leveraging data and audience insights, Bridg's platform offers solutions for brick-and-mortar retai ...

Last year, I sat down with Marco Steinsieck, the Head of Retail Media at Sephora, ⁠⁠to break down everything retail media. The significance of retail media, its impact on search, social, TV, even how it’s becoming a CRUCIAL tool for Marketers to build customer relationships - thi ...  Show more

Today I’m tackling a big shift that’s got everyone buzzing in the world of retail media. The IAB has just redefined the landscape, moving us from “retail media” to the broader, bolder umbrella of “commerce media.” What does this really mean? Is it just a new name — or are there r ...  Show more