The 2024 PR Agency Review with W Communicatio...

The episode explores whether the PR jobs market is in crisis, how AI and economics are reshaping recruitment, and what candidates and employers should do next.Ben Smith frames the discussion by noting a “complex scene” where firms are still recruiting but “lots of really good peo ...  Show more

This episode distils the six most important financial KPIs PR agency leaders should track, with Rachael Marshall, founder of specialist accountancy firm Magic Digits.Market contextRachael describes the current PR agency landscape as highly competitive and uneven: some agencies ar ...  Show more

Send us Fan MailOur Guest:Our episode guest is Amy Dunham, chief communications officer at Habitat for Humanity International. Overseeing the organization’s global brand, marketing, and communications strategy, she helps reach audiences across all 50 U.S. states and more than 70 ...  Show more

In the course of a wide-ranging discussion, Edelman said:

He wants at least one of his daughters to succeed him, as long as they are the most qualified - otherwise it will be a non-family member.

After 40 years in PR, he's happy Edelman stayed private - as CEO he’s ...

Are you trying to grow your agency fast? Trying to posture as a big agency to impress clients? There are a lot of big decisions to make when you're growing. However, you could be making mistakes that actually hold back agency growth. Today's guest learned some lessons from gro ...

Send us Fan MailShow Notes: How to Build Premium Services Without the Premium HeadachesWhat if everything you've been told about raising your rates is backwards?Amy Hayes, founder of The Global Creator, spent a decade building a design business that runs almost entirely on referr ...  Show more