Every trick Steve Jobs used to persuade in 68...

This study analysed 6,700 websites in an unprecedented A/B test. The results proved something that Dr Robert Cialdini had been preaching for years. Today, on Nudge, Robert Cialdini joins me again, covering another of his seven principles of persuasion. And I share a marketing les ...  Show more

KFC keeps its recipe secret. It’s stored in a vault in an unknown location. Only two KFC executives know the ingredients. Neither are allowed to fly on the same plane. But this secrecy is illogical. The recipe isn’t important. Today on Nudge, Richard Shotton explains how the secr ...  Show more

This special two-part episode is about the late Steve Jobs. When you look at his vast technical accomplishments, it's easy to forget he was a great marketer. We know you want to listen to all the ads in this show. On the off-chance you don’t, subscribe ad-free here. Hosted on Aca ...  Show more

Today we're talking about Steve Jobs, the innovator, businessman, and technologist who has arguably shaped our world in the 21st century more than any other. I explore his life, strategies, tactics, work habits, leadership style, and more. As always, go to HTTOTW.com to see more ...  Show more

Steve is an award winning marketer who has consulted with many Fortune 500 companies like Apple, Nestle, Intel and more. With the ever changing business and marketing landscape we operate in today, he focuses on empowering his clients to connect with consumers in the most ...

In this episode of The Russell Brunson Show, I share something I still can’t believe I own… The only known copy of a 1917 advertising course written and taught by Napoleon Hill himself, 20 years before he wrote Think and Grow Rich! This is more than just a cool collectible. It’s ...  Show more