The Best Idea Yet  🏀 Air Jordans: How MJ's Mom Made the Deal of the Century

The Best Idea Yet 🏀 Air Jordans: How MJ's M...

Up next

🐭 “DisneyWings” — Spirit should sell to Disney. Chipotle’s dopamine app. SpaceX’s AI pivot. +Mascot $$$

Spirit Airlines is getting a $500M Gov’t bailout
 but once again, we’re pitching Disney Airlines.Chipotle is turning its rewards app into Nintendo
 because dopamine daily drives demand.SpaceX just made ANOTHER AI acquisition
 Elon’s mission statements are just placeholders.Plus, ...  Show more

😎 “Hot Smartglasses” — Gucci’s Google deal. A16z’s CNN dupe. $40 Half-Chicken economy. +In-Car Toilet

Legendary VC Andreessen Horowitz funds a 24/7 tech show on X
 cause the clips are the content.Gucci’s had 11-straight quarters of falling sales
 so it’s hooking up with Google.A $40 half-chicken entree in NYC divided the internet
 It’s restaurant economics vs. grocery.Plus, the h ...  Show more

Recommended Episodes

🏀 Air Jordans: How MJ's Mom Made the Deal of the Century | 9
The Best Idea Yet

It’s simply the most popular sneaker in history. With $7B in annual sales today, Nike and Michael Jordan’s shoe deal changed sports, fashion and marketing forever - But it never would’ve happened without skilled negotiating by MJ’s Mom. Originally banned by the NBA, Air Jordans h ...  Show more

Deep Dive: How Nike Lost Its Cool
The Rundown

Nike, once a cultural powerhouse defined by iconic athletes like Michael Jordan and collaborations with fashion legends, is facing a tough year marked by plummeting sales and a sharp drop in stock value. The company's struggles are partly due to missteps under former CEO J ...

  Show more

Summer School 2: Competition and the cheaper sneaker
Planet Money

For episode 2 of Planet Money Summer School, we are talking strategy. You have your million dollar business idea, and maybe some money in your pocket to get it up and running. But now you enter into a crowded market. You have to deal with competition. So, what can you do to make ...  Show more

How Basketball Sneakers Got Their Groove Back
The Business of Fashion Podcast

Performance basketball shoes have long been embedded in fashion culture, from the iconic Air Jordans of the 1990s to the stylised sneakers worn in NBA tunnel walks. But over the last decade, interest in basketball shoes waned as sneakerheads turned to minimalist silhouettes, runn ...  Show more