Off Track: Pilot

Off Track: Pilot

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Off Track: The Comfort Of Being Understood

Welcome back to Off Track, the space where I speak unscripted, unfiltered and straight from the heart. No guests, no scripts, just honest reflections shaped by real conversations and real life. This week's episode was inspired by my conversation with Mark Ritson, one of the most ...  Show more

Mark Ritson: The Biggest Lies in Marketing, Brand Building, AI & Why Most Marketers Get It Wrong | Luca’s Insight Track

What separates great brands from everyone else?In this episode of Luca’s Insight Track, Luca Allam sits down with world-renowned marketing expert, professor, consultant, and brand strategist Mark Ritson for a no-nonsense conversation about the realities of modern marketing.Mark s ...  Show more

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