How Private Equity Approaches Ecommerce

How Private Equity Approaches Ecommerce

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Inventing “Shower Care”: How Hello Klean Turned a Hidden Problem Into a Global Business

After tracing her own chronic skin and hair issues back to hard water, Karlee Zhang partnered with Omer Ozener to build Hello Klean on just £60,000 of personal savings. By educating consumers on an invisible problem and leveraging a “free trial” strategy, they created a new “show ...  Show more

How Therabody Turned a Homemade Tool Into a Global Recovery Brand

Dr. Jason Wersland turned a 3 a.m. garage experiment into the number one percussive therapy brand in the world, with more than 6.5 million Theragun massage devices sold. In this episode, he breaks down the unglamorous eight-year grind behind that overnight success: five prototype ...  Show more

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