How to Build Successful Customer Communities

Director of Brand Marketing at Shopify, Chris Schmicker, delves into the brand power of retail pop-ups. Discover how leveraging pop-up stores can enhance brand visibility and customer engagement in the retail space. Chris shares insights on creating unique experiences and driving ...  Show more

Director of Brand Marketing at Shopify, Chris Schmicker, delves into the innovative "Retail Grammys" program that significantly boosted brand affinity. By recognizing outstanding achievements in retail, Shopify's program not only celebrates success but also fosters a sense of com ...  Show more

“Community” is a buzzword that gets thrown around a lot in the business world. But what does it really mean to build one—and what does it take to make it last? More importantly, how can businesses create communities that drive long-term success? Matt Mullenweg, the co-founder of ...  Show more

Daniel, an accomplished entrepreneur and founder of a leading subscription e-commerce brand, joins the discussion to share his journey of building a successful business from the ground up. With a focus on scaling sustainably and navigating the complexities of direct-to-consumer m ...  Show more

Why Patience is Key to a Successful Marketing StrategyIn this episode, Terrell discusses the importance of patience and consistency in building an effective marketing strategy. He shares a personal analogy of planting a garden to illustrate how growth takes time – similar to deve ...  Show more

Are you struggling to create marketing content that not only resonates but drives real business results? Wondering how to transform customer wins into compelling proof that influences buyers at every stage of their journey? Customer stories are one of the most versatile and hi ...