Favourite Marketing Tools for 2025: What’s Ac...

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Ad Angles & Creative Formats Your Meta Account Is Missing

If you opened your Meta ad account right now, how many genuinely different messages would you find?For most brands, it's the same few angles on repeat. A product-focused ad, a testimonial, some UGC and maybe a founder video.But here's the problem: changing the format doesn't nece ... Show more

. 26min 29sec

Comment This Word: The DM Strategy Actually Driving Leads

You’ve seen it everywhere: “Comment the word GUIDE and I’ll send it straight to your DMs.” But there’s a big difference between using a trigger word and actually having a strategy behind it.In this episode, Ruby breaks down the DM strategy she’s been using with clients to turn co ... Show more

. 25min 34sec

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