#637 - How To Track Amazon Share Of Voice

Sustainability became his unfair advantage on Amazon. A veteran textile designer reveals the data-first moves, fee-saving AWD shifts, and the tester story behind the explosive growth. 💰Get Helium 10 with a special discount to start or scale your e-commerce business here: https:/ ...  Show more

Two Dubai sellers reveal how they built seven-figure brands via duty-free, Amazon UAE, and quick commerce. Plus lessons for cold-chain fulfillment, PPC scaling, and expansion lessons. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_conf ...  Show more

Episode #059 - This episode brings Alan Lewis, Amazon’s AMC Director, and Dustin Wassner from BTR Media to discuss the major updates to Amazon Marketing Cloud (AMC) announced at Unboxed 2024. Get a clear look at new tools like audience bid boosting, template a ...

#036 - In this episode of "Better Advertising with Better Media," host, Justin Nuckols dives into the world of measuring Amazon advertising success, with an emphasis on optimizing for target ROAS. However, instead of a sole focus on ROAS, Justin talks about ad ...

Dive into the challenges of tracking Google Ads conversions and how to deal with them in this episode of Curry, Cheese, and Vegemite. Our Google Ads Aficionados talk about the common issues with conversion tracking and one unique issue Usama recently encountered. They then dis ...

This discussion explores how Google Ads adjusts bids based on past performance, sometimes inflating CPC when campaigns perform well. Advertisers can manipulate bidding strategies to control costs and scale efficiently. A case study on a high-end Persian rug store highlights th ...