YOUR BRAIN ON ADVERTISING

The line between Hollywood and the creator economy is disappearing…Tubi is leading the charge.Welcome back to the Media Odyssey Podcast! In this episode, hosts Evan Shapiro and Marion Ranchet are joined by Rich Bloom GM, Creators Program & EVP, Business Development at Tubi, to un ...  عرض المزيد

The rules of media have changed and the user is now in charge. Welcome back to the Media Odyssey Podcast! In this live episode presented with PreciseTV, Evan Shapiro breaks down the shift from the gatekeeper era of top-down media control to the new user-centric era, where audienc ...  عرض المزيد

Live from New York, it’s Upfronts week, where TV networks sell billions of dollars of advertising with glitzy presentations. It’s also the third week of the writers’ strike, which means the people who make the shows that run in between ads are picketing those presentations. So it ...  عرض المزيد

Vice Media CEO Nancy Dubuc discusses the different challenges she faced since taking charge in 2018 and how their new acquisition of the lifestyle brand Refinirey29 fits in with their strategy for the future of Vice Media. Featuring: Nancy Dubuc, CEO of Vice Media Host: Peter Ka ...  عرض المزيد

Zuckerberg is coming for your ads — and he wants your hands off the steering wheel. The ad business is still growing, just a lot slower than before. TikTok has a new app marketplace for small businesses. And paging dr. tweets — emergency emergency!

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MNTN is redefining how brands use television by making TV advertising as measurable, precise, and performance-driven as Internet searches and social media. MNTN’s software is helping a new generation of marketers turn Connected TV into a core part of their growth strategy. Mark D ...  عرض المزيد