Why smell matters more than you think | Paule...

Around the world, people who work hard are often seen as morally good -- even if they produce little to no results. Social psychologist Azim Shariff analyzes the roots of this belief and suggests a shift towards a more meaningful way to think about effort, rather than admiring wo ...  Show more

Social entrepreneur Van Jones believes a new human civilization is being born in real time — and that our technology is racing ahead of our wisdom. In this urgent and hopeful talk, he reframes the AI debate, showing why the real danger isn't the technology itself but rather the c ...  Show more

TED Fellow and chemosensory researcher Paule Joseph unveils the hidden power of a sense that's too often overlooked: smell. She delves into the science behind smell — from how it evokes memory and emotion to its potential for early disease detection — and advocates for the creati ...  Show more

Many people around the world have lost their sense of smell this past year due to COVID-19. Before the pandemic, scientists had already begun to gain a deeper understanding of how sophisticated our sense of smell is and how it is intertwined with our mental and physical health. N ...  Show more

Smells repel and attract; they bring emotionally charged memories to mind; they guide behavior and thought nonconsciously; they give food much of its taste; and the loss of sense of smell can help diagnose disease. But what features of the world do smells pick out? What is the ol ...  Show more

<span>Sissel Tolaas is an expert on the art and science of smell. Her endeavor to help people rediscover this essential sense and understand its importance has led her to collaborate with some of the world’s top research institutions, cultural organizations, and brands. Today ...