Making Smarter Marketing Decisions with Click...

Ever wondered why so many people add “Reddit” to their Google searches? In this episode of the DMI podcast, host Will Francis speaks with Sam Hughes, Head of Industry at Reddit, about what makes the platform such a trusted source of information and advice.Sam explores how people ...  Show more

Ever feel like your digital life is getting harder to manage? In this episode of the DMI podcast, host Will Francis speaks with Shawn Lemon, founder of The Digital Organizer, about creating simpler systems for managing files, email, tasks, and the growing number of tools we use e ...  Show more

Today's podcast features a talk I gave at a CMO dinner in Australia recently. We dive deep into the world of marketing, discussing many of the pain points and successes happening in the industry. I share my perspective on the role of data in decision-making and how it can ...

By now you’ve probably heard a lot of our guests talk about the need for marketers to have a 360-degree of their customers. But that begs the question why? What makes up that 360-degree view and what benefits does having all this data actually do for your business?

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On this episode, Ash Parikh, CMO of Trellix, discusses the importance of metrics and data in marketing, including website visitor numbers, click-to-open rates, and share of voice. He emphasizes the need for transparency, trustworthiness, and responsible security in building a ...

Information brings us food for thought. It grounds a lot of our discussions, and perhaps, most importantly, it gives our work direction and purpose. This is why on this podcast, we bring you expert guests and start every episode with a little bit of data! A recent survey by Deloi ...  Show more