674. Why Relying on Just One Sales Channel is...

Most product business owners stay stuck because they’re working on everything instead of what actually moves them forward. In this episode, I break down the core framework behind every success story inside The Product Boss community. I share how to diagnose whether you need to fo ...  Show more

When sales feel random, inconsistent, or out of your control, it’s not because you need a new strategy. It’s because you need new standards. In this episode, I’m showing you how to stop using revenue goals as a measuring stick for your worth and start using weekly standards as yo ...  Show more

Send us a textWhat do you think you need to gain in order for your business to change and grow? Too often entrepreneurs get hyped up to chase vanity metrics like huge numbers of Instagram followers or email subscribers. Ultimately though, gaining five or 10 new clients is all you ...  Show more

What most people don’t know is that when you start a business, you have to make the conscious decision to become a marketer.

Because as much as you love what you do (whether it be painting, copywriting, cooking, photography, business coaching or anything else), the reali ...

Most people build a funnel first and then try to find traffic. But that’s completely backward! In this episode, I share why your number one focus should be gathering an audience long before your funnel launches. I’ll break down the exact strategies I’ve used to dominate in market ...  Show more

In this throwback keynote from Elevate 2017 in Copenhagen — the first 40 minutes of it — I lay out the real game of business in today’s world:

🎯 It’s not about who’s got the best product.
📲 It’s about who’s best at grabbing and keeping attention. ...