Shoppers Are Turning to AI Chatbots Instead of Google. Here's Why

Shoppers Are Turning to AI Chatbots Instead o...

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How Amy Aitman Built a 3-Channel Visibility Strategy Post-HCU Reset

In this episode of the Niche Pursuits podcast, Jared interviews Amy Aitman about what happened after Google's Helpful Content Update crushed their traffic and forced them to pause publishing and cut hundreds of contractors. Amy explains why Reddit now dominates so many search res ...  Show more

How Jamie I.F. Bounced Back After Losing a $1M+ Deal to HCU

In this episode of the Niche Pursuits podcast, Jared sits down with Jamie I.F. for a brutally honest look at the Helpful Content Update and how a ~40% traffic and revenue drop torpedoed a $1.55M site deal mid-sale. He shares what it felt like watching peak months near $100K turn ...  Show more

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