Q2: Strategies We’re Rolling Out Right Now

If you opened your Meta ad account right now, how many genuinely different messages would you find?For most brands, it's the same few angles on repeat. A product-focused ad, a testimonial, some UGC and maybe a founder video.But here's the problem: changing the format doesn't nece ...  Afficher plus

You’ve seen it everywhere: “Comment the word GUIDE and I’ll send it straight to your DMs.” But there’s a big difference between using a trigger word and actually having a strategy behind it.In this episode, Ruby breaks down the DM strategy she’s been using with clients to turn co ...  Afficher plus

In this episode, I break down why attention is the most valuable asset in business today — and how to actually earn it. We talk about building a brand vs. just selling, understanding the supply and demand of attention, and why creating content will matter more than ever in the co ...  Afficher plus

Today, we finish off our special two-part series answering your questions about all things marketing.  Scott answers your questions surrounding Nike’s value destruction, the power of rebranding, and how to build brand awareness outside of advertising.  Music: https://www.davidcu ...  Afficher plus

Today's episode is the a 4Ds session from a few years back. I dig into the tactics of growing businesses with CEOs and entrepreneurs. We discuss why you must win on organic reach; having a show or a podcast is key! We also talk about why people are struggling to take a step ba ...

Today's episode is a 4Ds session I had in the VaynerMedia office, I answer a bunch of very important questions for business owners and entrepreneurs such as how to deliver value to your people, the impact of AI on agencies and how should brands approach selling. I also sha ...