The Human Side of Tech: Shadi Dawi’s Rise in ...

💡 What we cover: • Why most brands still misunderstand digital ecosystems • The connection between performance marketing and customer data • How AI is transforming agencies internally • Why creative strategy matters more than ever in the AI era • The shift from ROAS to profitabi ...  عرض المزيد

💡 In this episode: What product placement actually means and how it works Why the Middle East is still underutilizing this channel The difference between obvious vs seamless brand integration How brands can measure ROI in film and TV The future of content, storytelling, and bran ...  عرض المزيد

Catch The Full Episode on Youtube https://bit.ly/4o7fn8Z Tareq Amin is the Chief Executive Officer of HUMAIN, Saudi Arabia’s pioneering artificial intelligence company established under the Public Investment Fund. Officially launched on May 12th, 2025 by HRH Crown Prince Mohammed ...  عرض المزيد

A new year, a new opportunity. happy to share with you a Podcast with CyberTheory with it's managing director Steve King . As we’re all rushing madly toward the fourth industrial revolution, it is putting tremendous pressure on cybersecurity efforts. Rudy Shoushany, an exper ...  عرض المزيد

For the first time ever, The Insight Track goes on the road, and what better place to do it than Web Summit Qatar—one of the world's most influential tech conferences! In this exclusive bonus episode, we sit down with Gabie Boko, Chief Marketing Officer at NetApp, to dive into th ...  عرض المزيد

About this episode: This week we’ve got something a little different for you. David Barton-Grimley recently returned from the very first Money20/20 Middle East in Saudi Arabia - and beyond enjoying endless cups of Arabic coffee (and collecting a serious stash of swag), he was gen ...  عرض المزيد