Neom, Pt 2: The Emperor’s New Clothes

Allbirds shot to fame with eco-friendly wool sneakers, leaning on its popularity to pursue a hyperfast growth model. But after a series of missteps, the startup that was once a cultural symbol of cool is now a standout example of a hot company that lost its way. WSJ’s Suzanne Kap ...  Show more

For years, big food and beverage companies like PepsiCo leaned hard into launching new, healthy food products. But recently, PepsiCo has decided to double down on its flagship chips and soda and is looking to make those products healthier. WSJ's Jennifer Maloney explains what it ...  Show more

Saudi Arabia has been awarded the men's 2034 World Cup.   
  
It will be the crowning event in its sport spending spree, having already reportedly invested £5bn since 2021, as it tries to diversify away from oil. 
  
Niall Paterson is joined by Sky News' Rob H ...  Show more

Plus, For Sale: The pope’s childhood home.

On Today’s Episode:

U.S. and China Agree to Temporarily Slash Tariffs in Bid to Defuse Trade War ...

Elon Musk’s efficiency drive failed to prevent US federal spending rising to a record $603bn in February, European battery maker Northvolt has filed for bankruptcy in Sweden, and US inflation fell to 2.8% last month. Plus, China’s plan to revive Africa’s ‘freedom railway’ show ...

There was an international outcry following the murder of journalist, Jamal Khashoggi, at the Saudi consulate in Istanbul last year. Saudi officials blamed rogue agents sent to persuade him to return to the kingdom. Frank Gardner reflects on his encounters with Jamal Khashoggi an ...  Show more