Coping with the new normal in marketing agency relationships

Coping with the new normal in marketing agenc...

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Discussions in Digital: Surveying the brand-building landscape

Read more > Listen to the podcast (duration: 19:09) > Building a brand in the digital age is forcing companies to innovate like never before.See www.mckinsey.com/privacy-policy for privacy information 

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Discussions in Digital: Influencer marketing is ready for its close-up

Read more > Listen to the podcast (duration: 23:34) > Influencers—consumers who promote products to their followers on social media—are a new frontier for traditional marketers.See www.mckinsey.com/privacy-policy for privacy information 

 . 23min 34sec

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