The Science Behind Your Intuition & How Thing...

“Your call is very important to us.” Companies say things like this all the time in an effort to sound customer-focused and trustworthy. But do phrases like that actually reassure people—or do they quietly create the opposite reaction? Source: Michael Maslansky author of The Lang ...  Show more

Most credit cards have that little 3- or 4-digit security code you constantly get asked for when shopping online. It can feel like a nuisance—but that tiny number plays a surprisingly important role in reducing fraud in a very simple and effective way. https://www.chase.com/perso ...  Show more

Dr Tara Swart is a neuroscientist, senior lecturer at MIT Sloan, and an author. What is intuition? We’ve all heard the phrase “trust your gut,” but where does that feeling actually come from? Is it grounded in neuroscience or something more mysterious? And most importantly, can y ...  Show more

Rory Sutherland is one of the world’s leading consumer behaviour experts, the Vice Chairman of Ogilvy Advertising and an author. Every moment of the day, you're being marketed to. From the instant you check your phone in the morning to the subtle strategies behind political campa ...  Show more

<div style="color: black; padding: 10px; font-size: 115%;">Today is a very fun episode about something that you might not think has a science to it, but definitely does which is so amazing! My guest is Troy Campbell, who got his Ph.D. at Duke University and has worked at/for Disn ...  Show more

We all have eureka moments, sudden bursts of certainty that seem to come out of nowhere. What if you could summon that feeling on command? Laura Huang, a business school professor, has been studying that question. She’s found that for the world's most successful people, intuition ...  Show more