Starbucks' Bitter Brew | A Cup of Competition  | 3

Starbucks' Bitter Brew | A Cup of Competition...

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Netflix and the Fall of Television | The Game Changer | 1

In 2017, Netflix stuns Hollywood by paying television producer Shonda Rhimes an unprecedented amount of money to develop shows exclusively for the streamer. The move announces Netflix as a true rival to the legacy studios and kicks off the streaming wars. But when the business ...

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Netflix and the Fall of Television | The Mouse Strikes Back | 2

After Netflix poaches Shonda Rimes, one of the most successful television producers on ABC, a Disney-owned network, Disney decides it can’t just sit back and let Netflix keep eating into their market share. Disney CEO Bob Iger decides that Disney is going to launch its ow ...

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