Nerd Alert: How Marketing Varies by Digital Platform

Nerd Alert: How Marketing Varies by Digital P...

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Nerd Alert: What 100 studies taught us about marketing

Nerd Alert: What 100 Studies Taught Us About Marketing Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use. ...  Show more

From the Archive: The 95/5 Rule: Rethinking Reach and Timing

This week, we're resharing a top episode from the archive. Originally recorded a year ago, this episode on the 95/5 rule remains one of our most popular. Enjoy, and we'll be back with new content next week! This episode, Elena, Angela, and Rob explore the 95/5 rule introduced by ...  Show more

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