Beyond Hardware: How Lenovo's Marketing Team Drives Tech Innovation with AI

Beyond Hardware: How Lenovo's Marketing Team ...

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Acing Brand Experience with Nic Brandenberger, CMO, Mammut Sports Group AG, at the World Economic Forum Event

In this episode of Marketing Vanguard, live from the 2026 World Economic Forum in Davos, Nic Brandenberger, CMO of Mammut, the 164-year-old Swiss mountaineering gear company, unpacks why Davos represents a unique opportunity for C-suite marketers and how the experiences brands cr ...  Show more

 . 12min 7sec
Successfully Using AI in Business with ClearPrompt CEO, Karin Timpone, at the World Economic Forum Event

Podcasting live from the 2026 World Economic Forum in Davos, Karin Timpone, CEO and Founder of ClearPrompt, unpacks how to implement AI with focused, phased approaches rather than sweeping transformations and staying in the center of business strategy. What You'll Learn:Why CMOs ...  Show more

 . 18min 14sec

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