Canva's campaign to drive expansion into B2B

A favorite guest of the show, Martin is one of the most influential strategists in the industry. Formerly of W+K and AMV BBDO, his new book, Strategy is a Verb, reflects on lessons learned in the trenches. A must listen and must read for all of us. Check him out at www.martinweig ...  Show more

Stars like Patrick Mahomes, Travis Kelce and Taylor Swift have super charged the fanbase, but Lara's goal is bigger - an entertainment company with a football product. We talk about her plans, why she joined from L'Oreal and Stella Artois, and how the NFL's strict no paid media r ...  Show more

These five B2B brands are pushing boundaries with innovative content.  In this episode, we’ll show you what makes their approach work and how you can apply what these brands are doing to help level up your own strategy. Join as we discuss:How one brand’s commitment to industry ne ...  Show more

Google text ads are trying out the carousel, Google My Business intensifies competition against Facebook pages, Linkedin pages introduce five new call-to-action buttons, the secret of converting Instagram ads is revealed, testing your video ads with Youtube's mockup tool is fr ...

Canva is awesome, so why hasn't anyone pulled off Canva for video? Shaan (@ShaanVP) and Sam (@TheSamParr) dive into the opportunities in this space and how a huge company can be built by making it easier to create videos. The guys then talk mobility. This is a huge market opportu ...  Show more

This episode is sponsored by Shopify.

Shopify POS is your command center for your retail store. From accepting payments to managing inventory, Shopify has EV ...